The Delft Ikea shop is able to produce traffic congestions on the motorway on its own. To my knowledge it is the only shop with its own motorway junction here in The Netherlands.
Ikea has expanded the shop and will establish a center of excellence. That will serve as a pilot for new concepts and products and as training center for Ikea workers from all over the world. They need a hotel for all those students.
As a small aside: Approximately 25 years ago my wife bought curtains from the first Ikea shop in The Netherlands that they closed in the meantime. The same lady who then sold the curtains to my wife still works for Ikea, but now in Delft, and recently sold curtains to my wife for a friend’s baby room. Speaking of employee’s loyalty….
Contrary to Shell that operates its coworker/student hotel itself behind the facade of its head office here in The Hague, Ikea has outsourced management of the new hotel to the Golden Tulip Group.
Last week the groundbreaking ceremony was held. Usually that means in the low lands to drive a long pole into the ground that will form part of the building’s fundament.
The Ikea/Tulip Inn with 140 rooms is scheduled to open December 2008.